PUNE: Luxury car manufacturer Mercedes-Benz India Limited(MBIL) has posted its highest ever annual sales in India in the year 2010, during which it sold 5819 vehicles. This is a growth of 80 per cent over the company's sales in the previous year (2009) when it sold 3250 units.

The key growth drivers were the E–Class with 2490 units (1024units in 2009), C-Class with 2070 units (1579 units) as well as the SUV range comprising the M-Class, GL-Class and the R-Class with 523 units (140units), a media communication from the company said on Monday.

On a month-to-month basis the company's sales, at 710 units, were 115 per cent higher in December 2010 as compared with December 2009(334 unis). MBIL said the key products that contributed to this growth were the E-Class with 371 units sold (136 units in December 2009), the C-Class with 141 units sold (133 units in December 2009), followed by 127 units of the SUV segment- comprising M-Class, GL-Class and the R-Class (15 unit of M-Class in December 2009).

The media communication said its strategy for the Indian market has been focused upon offering a comprehensive product portfolio, delivering the highest value to the customer as well as ensuring world class sales, after sales and vehicle ownership experience. "These initiatives coupled with aggressive product launches and network enhancement to smaller towns and cities have reinforced the strong traction with Indian market in 2010," the media communication said.